Zara Larsson’s Tour Glam Signals a Creative Turn in Pop Culture
Sophia Sinot Is the Makeup Artist We Needed
The last couple of years makeup floated on an almost nothing stage. We obsessed over the clean girl aesthetic. This era told us to blur our pores, tint our lashes soft brown, tap on a bit of blush and call it a day. Beauty became a whisper. Pretty but polite. Effort disguised as ease. A generation performed wellness on the face and forgot the thrill of transformation. Until now. Sophia Sinot, the makeup artist who quietly shaped Zara Larsson’s Midnight Sun Tour has become one of the strongest signals that bold makeup is swinging back. Colour returns. Shimmer returns. Rhinestones return. Drama, fantasy, emotion all return. A face becomes a canvas again.
We are entering a moment where makeup artists are reclaiming authorship. It is no longer about looking effortlessly flawless. It is about saying something. Makeup becomes a ritual of self invention for the artist and the person wearing it. A private moment of expression before it becomes a public image. We want creativity back. We want to play. We want to feel something again when we look in the mirror. Sinot’s approach is compelling. She treats makeup as a language. A form of storytelling that mirrors the music without copying it. For her the face is a stage of its own, that should never be restricted to minimalism. She paints with emotion. She uses reflection and movement. She builds character and confidence with blush, liner and crystals. The result is a beauty identity that feels alive.
Courtesy of Sophia Sinot
Courtesy of Sophia Sinot
On set, Sinot and Larsson have worked since five years in collaboration and have built an unspoken rhythm. For the first time Sinot joined the singer on the road and it felt inevitable. Their synergy created a new kind of pop star image. Glitter that moves under stage lights. Bold pastels that hit like a summer memory. Bright pink blush that melts into tanned skin. Rhinestones like tiny constellations. A lookbook of fantasy and Y2K nostalgia but elevated with modern technique. You see that beauty is loud again in the engagement on social media, creators are inspired and break down every shimmer.
Courtesy of Sophia Sinot
Sinot embodies this shift. Her inspirations come from space, nature, reflections on water. Light on skin. She references the sun hitting the sea and transforms it into reflective gems that catch stage light in unexpected ways. She creates energy and emotion. She also allows the face to be strange. Pretty. Alien. Tender. Powerful. Whatever the moment asks for.
This is why her work spreads across media so fast. Why fans recreate it in their bathrooms. Why content creators stitch her looks into their routines. People miss this kind of beauty. The kind that is not afraid of being bold. The kind that embraces exaggeration. There is joy in it. A kind of spiritual playfulness. A feeling that makeup is a creative playground. We are coming back to an era where makeup unlocks imagination again. An era where artists like Sophia Sinot treat beauty as a place to dream.
Courtesy of Sophia Sinot
The Midnight Sun Tour is proof that makeup can set a tone for an entire era of pop. But more importantly it shows how much we missed the thrill of colour. The pleasure of sparkle. The freedom to be dramatic. Beauty is having fun again.