Meet the girls behind every campaign you double-tap. The It-girls who turned backstage into the main stage. They’re the reason Fashion Week felt alive again, the faces you keep seeing before you even realize it. They walk for Mugler, talk like the internet and exist in that rare space between viral and iconic. The new generation came in hot, so let’s talk names, faces and the kind of energy they bring. Get to know the girls everyone is booking and watching this season.

Alex Consani

Age: 21 From: California, USA

The internet’s favorite face turned runway phenomenon. Alex Consani has rewritten the definition of “model off-duty”, because she’s never off. Between Balenciaga, Mugler and Jacquemus, she’s walking with irony, humour and high-fashion precision. She’s proof that being online and being iconic are no longer contradictions.

Awar Odhiang

Age: 23 From: South Sudan / Canada

Every few seasons, there’s a model whose walk feels like silence in a room. That’s Awar. When she closed Chanel’s SS26 show, it felt like history was written. Her mix of grace and steel makes her unforgettable.

Amelia Gray Hamlin

Amelia Gray Courtesy of Victorias Secret.jpg

Age: 24 From: Los Angeles, USA

She started as a name you recognized, now she’s the name on every call sheet. Amelia Gray has mastered the transformation from celebrity daughter to high-fashion constant. Between Miu Miu, Givenchy and Victoria’s Secret’s 2025, she embodies the return of glam with a wink of irony. She’s giving 2010 nostalgic and next season it-girl at the same time.

Anok Yai

Age: 27 From: South Sudan / USA

Ever since Anok opened Prada in 2018, she has been a movement. Balmain, Mugler, Valentino; every runway she steps on feels like a statement about power and presence. Anok is mentoring the new generation by example.

Paloma Elsesser

Age: 33 From: Los Angeles, USA

Paloma is what happens when representation becomes legacy. She made inclusivity feel less like a campaign and more like culture. She’s fronting Fendi, walking for The Row and being the face many women can see themselves in.

Luíza Perote

Age: 20 From: Amazonas, Brazil

From the heart of the Brazilian rainforest to the runways of Fendi, Valentino and Mugler, Luisa carries an authenticity that can’t be manufactured. She’s part of the new wave.

Tindi Mar

Age: 22 From: Kenya / France

The kind of beauty you can’t forget. Tindi Mar brings androgyny and elegance into perfect balance, it takes just one look and you remember her. Between Mugler, Chanel and Alaïa, she’s become the quiet obsession of casting directors. Tindi’s power is in how impossible she is to ignore.

Sora Choi

Age: 32 From: Seoul, South Korea

There’s only one Sora Choi. Her walk slices through air; her stare could headline a campaign by itself. Booked by everyone: Louis Vuitton, Prada, Burberry, she is the benchmark of coolness.

The Shift We’re Watching

Together, they represent a new balance. Beauty that speaks, walks and feels human. They’re not selling a fantasy anymore; they’re embodying energy. From São Paulo to Seoul, from TikTok to couture, this generation just entered fashion and they changed its frequency.

The New Generation of Models Has Arrived and Shifted the Energy